• Skip to content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer

MAC MEDA DESTRUCTION CO.

la jolla beach life in the 50s, 60s, 70s

  • HOME
  • Welcome
    • Jack
    • Robert
    • Albert
  • Mac Meda Stories
  • History of the Shack
  • Sea Lane/WindanSea
  • RIP
  • Contact/Disclaimer
You are here: Home / All About Jack MacPherson / Silverback Ale – Mac Meda Postcards With Albert

Silverback Ale – Mac Meda Postcards With Albert

May 3, 2010 by Albert 2 Comments

Twenty-five percent of profits are given to the Save A Gorilla fund.
Twenty-five percent of profits are given to the Save A Gorilla fund.

Back when Jack MacPherson was tending bar at the West End, some dorky beer salesperson stopped in promoting a new type of Ale.

Normally these people would get their asses reamed and  run out.  As far as Jack was concern, there were only a handful of beers worth drinking. However, this one sparked his attention for the obvious.

“Silverback Ale,” the salesperson pitched, plopping a six-pack on the bar.

Hummm … Albert,  Silverback Gorilla, or Ale – sounds like an appropriated beverage that would fit perfect for Mac Meda. And of all things, brewed by the Wynkoop Brewing Company …  in Colorado, United States since 1858 …  another humm … is that not the same state that Coors is brewed, another Mac Meda beach favorite?

Mac Meda Postcard - thanks to JK for suppling it.
Mac Meda Postcard - thanks to JK for suppling it.

When the salesperson continued to carnie his hype,  Wynkoop Brewing Company was known worldwide for its beer … and Denver’s first brewpub … that was founded in 1988 …  and produced 4,330 barrels of fresh beer in 1997, and blab blab blab, it went in one ear and the out the other … Jack  became more mesmerized at the labels “bitchen” name.

Was this an iconic salute to  Bob Rakestraw’s hero?

But when the salesperson pitched, that 25 percentage of the profits from this beer would go protect Silverback Gorillas, that finalized the deal;  a sale was made of a few cases.

And as for the beer, not bad tasting, in fact very good –  it has a deep chestnut color that was a couple of shades away from black. Slightly smoky in taste, and not as carbonated as other beers.

Later on Jack got the ideal of making La Jolla Mac Meda Postcards, with Albert representing the Silverback within …  so he got the custom silk-screening of the Branding Iron to make a few. The design was from Cool Beans/J Madden. Don’t know how many were made, but maybe Doug can make a few comments.

Either Jack started selling them or just handed them out for free –  either way, many got some Meda surprise in their mailboxes.

Meda Editor note: According to Beer Advocate, they give the Silverback Ale  a A- rating

Filed Under: All About Jack MacPherson, Bars, Meda Rant and Rave Tagged With: bar-tales, events, meda news

Reader Interactions

Comments

  1. Dan Dameron says

    May 31, 2010 at 9:43 am

    You might have 5 bucks

    Reply
  2. Antony Medrano says

    May 27, 2010 at 5:20 pm

    If only I had a dime for each time I came to macmedadestruction.com.. Superb post!

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Albert Search

ALBERT’S NEWS AND EVENTS

Wholelistic Solutions stones are INFUSED WITH A NATURE FREQUENCY OF A PSYCHEDELIC PEYOTE for relief of Anxiety & Stress and the overall feeling of tranquility

NEW LOOKING FOR A GREAT READ ABOUT BIRD ROCK IN THE 50s -
DOWNLOAD HARRY MARRINER'S, MEMORIES OF BIRD ROCK

LA JOLLA BEACHES BEING ABUSED BY COMMERCIAL VENDORS
Some bad things are happening to our La Jolla beaches and that is, vendors are blocking off areas for private parties and making large profits off public beaches. Now as the law reads, these vendors can get a permit to have a private party and that permit is ONLY for 50 people, BUT, they CAN NOT ASK or MAKE you leave (even if they show you your permit)  if you are sitting in a spot they want to have their party at ...

Want to get every Mac Meda Story delieved right to your email?  Click here

To add to your Meda Enjoyment, make sure you read the comments. Many of the Comments are by those who have more to add and/or  lived the story.

The Page  La Jolla Beach Crowd RIP. is a list and tribute of those that are not longer around. Please check it out and feel free to make a comment.

Mac Meda Categories

  • A- Mac Meda Welcome (1)
  • Abalone Dive (3)
  • All About Jack MacPherson (10)
  • Bars (11)
  • Beach Life in La Jolla (4)
  • Conventions (8)
  • La Jolla Fishing & Diving (8)
  • La Jolla Surfers (9)
  • Mac Meda Video (9)
  • Marine St and Sea Lane (4)
  • Meda People (49)
  • Meda Rant and Rave (19)
  • Mexico (2)
  • Robert Rakestraw (7)
  • Rough Water Drink (3)
  • WindanSea (20)

Recent Meda Posts

  • Mac Meda 1963 Article – Authorities Looking for Albert Mac Meda
  • La Jolla’s Historical WindanSea Surfer’s Shack – Builders and Keepers
  • Billy Graham – WindanSea’s Toughest Hombre Of Them All
  • Del Mar Fair – Buddy Miles, Taj Majal – Trans-Love Airways
  • Josh Liberty – World Class La Jolla Spear Fisherman – Record Holder

Meda Comments and BS’ers

  • Kim Cromwell on Robert “Bob” Rakestraw – Mac Meda’s Co-Founder
  • Eric Pilmore on La Jolla’s Bird Rock Sip n Surf or Hungry Horse Bar
  • Eric Pilmore on La Jolla’s Bird Rock Sip n Surf or Hungry Horse Bar
  • Iris McLister on The Red Mountain Inn – La Jolla’s Bird Rock Debauchery Bar
  • Steve mowrey on Hot Curl – La Jolla, WindanSea Shack Icon
  • Glen Forsch on La Jolla’s El Sombrero Bar

Mac Meda's Favorite Places

  • Costa Rica Directory
  • Costa Rica Fishing
  • La Jolla Photography
  • Rockys Burgers
  • San Diego Web Services
  • West End Pub

Meda Past Posts

Footer

  • Jumping Off La Jolla Clam – San Diego Fines 16.3k views
  • Tijuana – The Long Bar – Heaven For the Underaged 16.2k views
  • Maynards by the Sea – Pacific Beach’s “Animal House” 15.4k views
  • La Jolla Cove Black Sea Bass – 628Lbs – Donnie Tomlinson 14.4k views
  • Body Whomping – WindanSea, Sea Lane, Marine St 10.6k views
  • La Jolla Mac Meda Women – Nice Butts and Legs 9.6k views
  • La Jolla Pumphouse Crowd – Beach Life 8.1k views
  • End of an Era in La Jolla – The Way We Were, by Tommy Carroll 8.1k views
  • La Jolla’s Blacks Beach Key – Surfers, Gays, UCSD & Scripps 7.3k views
  • Hot Curl – La Jolla, WindanSea Shack Icon 6.6k views

Meda Users Online

4 Users Online

Tags

ab dive ALBERT bar-tales beer beer gardens bird rock Conventions El Sombrero events FEATS fishing fishing and diving girard st idiots drunks dirtbags mac mac-tales meda news Meda People Mexico pumphouse rakestraw Rough Water Drink sea lane sea lane-marine st surfing west end WindanSea windnsea wall
1959-2014 Copyright by Mac Meda Destruction Company · All Rights Reserved · Web Services in San Diego