Silverback Ale – Mac Meda Postcards With Albert

Back when Jack MacPherson was tending bar at the West End, some dorky beer salesperson stopped in promoting a new type of Ale. Normally these people would get their asses reamed and  run out.  As far as Jack was concern, there were only a handful of beers worth drinking. However, this one sparked … [Read more...]

Cop Rolls Car Busting La Jolla, WindanSea Convention

Here is how the story goes. Huge Mac Meda Convention at WindanSea. Cops like always were waiting out of sight, usually lined up like a fright train somewhere in Bird Rock or at the top of Nautilus St; glued to their radios, tapping fingers on the dashboard, just waiting to  bust underage … [Read more...]

Drinking, Destruction, Sex – Police – La Jolla Mac Meda

The Mac Meda Destruction Co. sounds like a joke, started as a joke, thrived as a joke and ended up like a joke. Or is it? Some of the teen-age, members of this loosely organized group boast the motto, "Drinking Destruction and Sex" Here's the joke punch line, written Jan 10 (1965): On … [Read more...]

La Jolla – Car Goes Over Torrey Pines Cliff – Blacks Beach

Blacks Beach's for surfing and nakedness, and 3) for pushing cars off. Okay, the first two are still what the cliffs are known for, however the third, it is been outlawed for obviously reasons. Back in the late  1930s Torrey Pines was a quick way to get rid of that junker, you know those white … [Read more...]

Mac Meda Goes to Mars The Second Time

Back in 2000 Jack thought it was be pretty cool to let Mars know of Mac Meda. So, not knowing all the details of how he or others did it, Mac Meda joined the mission of exploration and discovery. A compact disc bearing Mac Meda Destruction Co was included on the next Mars Exploration Rover-2003 … [Read more...]

La Jolla Business – Doing Business at WindanSea Lot

They say, "Out with the Old and in with the New" but Mac Meda is,  "In with the Old. " Mac Meda is now gone into cyber space - a global computer networks that facilitate communications among individuals and organizations. With that said, Google now has recognized Mac Meda Destruction Co as a … [Read more...]

Brewery Collectibles Club of Mac Meda

Dave Osborn comment on the Brown Derby post was correct. Jack Macpherson was one of the first people to start collecting beer cans. Frankly I believe he idolized his favorite organization, the Brewery Collectibles Club of America (BCCA). With the early 1935 introduction of the first U.S. beer can … [Read more...]